The New York Times sued Brave, accusing it of scraping paywalled articles and selling AI companies access to them, Search Engine Journal reported. The suit says the practice deprives publishers of advertising income.
Google moved AI Overviews for many brand-related keywords into the right-hand column of the search results page, according to Search Engine Roundtable. The boxes previously appeared at the top or in the middle of the main results.
Sedestral has connected its SEO agents to Claude and ChatGPT through the Model Context Protocol, so the assistants can find and call the company's tools inside a conversation instead of the user copying work between the chat and the software. The Model Context Protocol is an open standard Anthropic launched in late 2024 that defines how an assistant connects to a piece of software; a vendor exposes its functions as tools through a server, and the assistant calls them. Most SEO tools have started exposing their functions that way.
Google's John Mueller warned against relying on short-term AI SEO tactics and said traditional technical SEO still matters, Search Engine Journal reported.
Reddit's stock fell by about a third after chief executive Steve Huffman confirmed that Google Search traffic to the site has been declining, Search Engine Roundtable reported.
Organic search traffic fell 13% in the US and 24% in France between August 2024 and August 2026, and publishers lost about 42% in both markets, according to Growth Memo. More search ads and Google being pickier about which sites it shows account for part of the decline, not AI alone.
Google said it has nothing to announce about adding more AI search data to Search Console, ahead of a compliance date set in the UK, Search Engine Journal reported.
Google's Gary Illyes said the Search Console team wants to bring "data that makes sense" to the AI performance report, and did not say click or query data would be among it, Search Engine Roundtable reported.